It's good to know that it's not deliberate, I can totally understand that. The thing is, the site's very polished, and it looks finished. There's no real indica

It's good to know that it's not deliberate, I can totally understand that. The thing is, the site's very polished, and it looks finished. There's no real indication on the site that the information provided is less that the amount intended to be available, except for the link to the blog, which has three problems: 1. I don't want to click another link just to find out the answer to the simplest question I have - 'What is Hashbo?'. You have to remember that people don't care, and won't care unless you give them a reason to care. Every additional click, every extra second, loses people. 2. (minor point) The link opens in a popup, which is blocked by my popup blocker. It really only makes sense to open in a new tab/window if the user is very likely to want to keep the first page open, and there's basically nothing else on that first page, so no-one will want to keep it open. 3. When I get to the blog, there's still no insight into what Hashbo is, just the first blog post, which at time of writing is a post about NoSQL. What percentage of prospective users of your site have ever even heard of SQL? (Non-rhetorical question, I really don't know because I still don't know what the site actually is) Because of this conversation, I've already spent far, far more time on Hashbo than I normally would give to a random new site, and I still don't know what it is, and I still don't care. And I don't think I'm particularly unusual in my attitudes. I'm not a 'hater', really I'm not, I'm just pointing out that you have a pretty serious problem here. What's your elevator pitch? http://en.wikipedia.org/wiki/Elevator_pitch http://en.wikipedia.org/wiki/Elevator_pitch