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But does it really increase sales? We’re talking drugs that are prescribed by a doctor. Or do people not buy and take their statins unless they see a tv ad?
by adrr 5y ago
But does it really increase sales? We’re talking drugs that are prescribed by a doctor. Or do people not buy and take their statins unless they see a tv ad?
- short12 5y agoProbably because the people will name-drop that particular brand. It's up to the doctor to responsibly prescribe it, whom probably heard of the drug because of other forms of marketing or flat out kickbacks
- Auracle 5y agoI mean, cancer drugs are regularly advertised. That should scare everyone and I’m not sure why it doesn’t. They wouldn’t be advertising them if it didn’t increase sales, which probably means oncologists aren’t always prescribing what’s best. As far as other medications, most people don’t go to the doctor regularly. Even if they did, they would probably need to inquire about their condition to have the doctor think of updating anything.
- refurb 5y agoAs someone who has worked with doctors for much of my career I can assure you the quality of doctors varies just as much as other professions. I remember having to personally call a doctor and ask them to stop prescribing a drug because it was pretty much malpractice to not use the newer approved drug from another company.