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> All PC makers are on razor thin margins... I keep hearing this but then think I saved 30% by building my own PC so it doesn't ring true. Also I would expect

> All PC makers are on razor thin margins... I keep hearing this but then think I saved 30% by building my own PC so it doesn't ring true. Also I would expect HP to get parts at least 10-20% cheaper than a consumer increasing this margin. And the time assembling is not that much to warrant additional costs. Maybe because I have a high end rig there are some margins here... but in this context it feels like there are decent margins there to me.

hboon 15y ago
There's also branding, marketing, advertising, floor space, sales staff, call center and after-sales support, as well as management time that your supplier didn't have to pay for (or not as much for).
Retric 15y ago
Falcon-nw sells high end PC's with vary healthy margins, however they don't sell a lot of PC's. Alieanware (now part of dell) sells mid range to high end PC's with ok margins. Dell a lot of sells low to mid range PC's with crap margins, but they make good margins on their support contracts.