3 ms·
I think this is actually a really interesting study, but I think the title is misleading. The essence of the research the article is, badly, paraphrasing is th
by sh1mmer 18y ago
I think this is actually a really interesting study, but I think the title is misleading.
The essence of the research the article is, badly, paraphrasing is that people over 30 find the number of features on cell phones intimidating. This includes feature as simple as text, the phonebook and voicemail.
A good friend of mine used to work at Vodafone in a product department some years ago. Back then they were talking about launching simplified phone for older people, I'm surprised we've not seen more in this direction.
I think launching a phone that did the phonebook, voicemail and text incredibly well would sell like hotcakes. My mother (62) recently bought a new phone based on the size of front for the ABC, DEF, etc on the keypad so she was able to text.