You can either be quick or you can be thorough, usually being thorough switches your article from being O(n) to O(2^N). Much easier to reword a news release fro

You can either be quick or you can be thorough, usually being thorough switches your article from being O(n) to O(2^N). Much easier to reword a news release from somewhere than to actually comprehend what the article is saying & verifying it's logical. When eyeballs matter, getting the words out quickly matters more than what the words say.