3 ms·
In FPA, you need to strategically lower your bid to get "margin." In GSP, that's also true. I have some details here: https://medium.com/promoted/when-goog-fb-
by andrewyates2020 5y ago
In FPA, you need to strategically lower your bid to get "margin." In GSP, that's also true. I have some details here:
https://medium.com/promoted/when-goog-fb-is-bad-for-your-performance-ads-business-part-2-8831cdc1b84b https://medium.com/promoted/when-goog-fb-is-bad-for-your-per...