Domain names of course! And get a trademark or several. The latter has more leeway to the point of people blogging about losing their handlers on the online pla

Domain names of course! And get a trademark or several. The latter has more leeway to the point of people blogging about losing their handlers on the online platforms due to trademark rules or something. Seek your own legal advice with Trademarks. The good advice should include handling 'typo' handlers possibly impersonating your service. eg YCOMBlNATOR.com