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For anybody who needs clarification, this is opt-in only at the moment. From the second link: > As always, we believe people should be in control of their web

For anybody who needs clarification, this is opt-in only at the moment. From the second link: > As always, we believe people should be in control of their web experience, so Firefox Suggest will be a customizable feature. > We’ll begin offering smarter contextual suggestions to a percentage of people in the U.S. as an opt-in experience.

adduc 5y ago
Despite Mozilla's claim that Firefox Suggest is opt-in, many users (myself included) found the setting enabled by default when it initially shipped. I'd recommend checking your settings to see if sponsored suggestions are enabled.