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Glasgow may have a self-deprecating culture similar to that here in New Zealand. We've had to learn the hard way to be -- by our local standards -- incredibly p
by timknauf 15y ago
Glasgow may have a self-deprecating culture similar to that here in New Zealand. We've had to learn the hard way to be -- by our local standards -- incredibly pushy. Hopefully my business partner won't mind me quoting an article he wrote for Ars Technica [1]:
Then come the cultural differences (or perhaps they're just personality differences.) Whether it’s a New Zealand-wide trait or not, we tend to talk ourselves, and our products, down. To boast about how great you think you are seems arrogant and obnoxious, but when you’re trying to get people excited about your games, underselling it (and yourself) can backfire horribly.
I’ve seen the same confused facial expression from many overseas visitors when I modestly described my game as “alright." If the creator doesn’t think his game is totally super awesome, they seem to be thinking, then why on earth should I check it out? We've had to learn to talk our games up. Even if it makes you cringe inside, developers have to show others why they're spending their life making these things!
[1] http://arstechnica.com/gaming/2011/01/sell-in-america-live-in-new-zealand.ars http://arstechnica.com/gaming/2011/01/sell-in-america-live-i...