I like the sentiment, but I'm an unrepentant "animal flesh once a day" on most days kinda guy, and various health markers all point to that working well for me.

I like the sentiment, but I'm an unrepentant "animal flesh once a day" on most days kinda guy, and various health markers all point to that working well for me. The real issue to me is the branding: too many people think that just because a fancy label touts locally sourced organic whatnot that the product is automatically healthier than store-branded simple foods.