"Pay money to get the data from the user" doesn't mean "pay money whether the user wants it or not, and take the data whether the user wants to or not". It mea

"Pay money to get the data from the user" doesn't mean "pay money whether the user wants it or not, and take the data whether the user wants to or not". It means that the user has to engage in a voluntary transaction where he can decide whether the price he's paying is worth it or not. No price is "worth it" if the decision that the price is worth it is a one-sided decision that comes from the company.