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A similar format has been running on cable television in the US for years as the Home Shopping Network or QVC.

• blitzar 5y ago
  Sounds like a mix of Amazon prime day (first day of Alibaba Group Holding Ltd.’s annual shopping festival) with a QVC/Pop Idol/Superbowl Commercial/24 hour stream
  • phillu 5y ago
    Exactly my thought. This in combination with a Twitch/YouTube influencer!?