3 ms·
What is the sub-brand it is launching under? This article just says "Toyota," which is not a sub-brand. (But I agree with the rest - it's hideous, poorly named
by neogodless 5y ago
What is the sub-brand it is launching under? This article just says "Toyota," which is not a sub-brand.
(But I agree with the rest - it's hideous, poorly named, thoroughly uninspiring, and overdue.)
- notJim 5y agoAnd if the price is reasonable, and they can actually deliver them, it will sell like crazy. Most people are looking to get around, not be inspired.
- neogodless 5y agoWell, perhaps "uninspiring" isn't the word I should've chosen. The Pontiac Aztek and Toyota C-HR are hideous and polarizing. The only people that want them want to demonstrate that they don't care what their car looks like. That takes more commitment than taking on a bland, uninspiring vehicle like a Camry. In my opinion, the bZ4X is also kind of "alternate powertrain" hideous. In a way, that worked for the Prius. You could clearly tell that the driver was an eco-warrior driving something "different." I think Toyota might actually be trying to hint at Lexus with this styling, which has a similar edginess to it.
- subsubsubsub 5y ago> “bZ” stands for “beyond zero,” which is Toyota’s latest electrification strategy and a sort of sub-brand for its upcoming electric vehicles, starting with the bZ4X
- neogodless 5y agoUnless things change before the launch date, the brand is Toyota, and "bZ" is simply a naming convention for the model. The BMW 3-series is a model, not a sub-brand, even if variations all get a "3xx" name.