To be 'meta' rather than 'social' is an improvement. Zuckerberg presents sometimes as suddenly widly ambitious, whilst so far maintaining the wide eyed - nobod

To be 'meta' rather than 'social' is an improvement. Zuckerberg presents sometimes as suddenly widly ambitious, whilst so far maintaining the wide eyed - nobody knows who I'm supposed to be. God of personals sharing? Master of your wall of little notes? This may prequel taking a more active stance in what Facebook means, and how it (supposedly) relates.