"Make the iPad as irrelevant as the iPad seems to be doing to the consumer PC." I don't think this is wise goal in the short term. The iPad/tablet space is jus

"Make the iPad as irrelevant as the iPad seems to be doing to the consumer PC." I don't think this is wise goal in the short term. The iPad/tablet space is just ramping up. There is certainly room for competitors here, but I just don't see a vector for disruption right now. Maybe in 5 years. There are plenty of other markets to disrupt, though. Look at Sonos-- they blew up the (hugely expensive) whole-house audio market. Or Flip (rip) with their camcorder.