CPMs can range, but if it's high quality and or niche they could be fairly high for something like a 'sponsored' ad on a super target forum/email list. Still n

CPMs can range, but if it's high quality and or niche they could be fairly high for something like a 'sponsored' ad on a super target forum/email list. Still not a lot of impressions though. it would be 1,000,000 / 1000 = 1000 * __ x. Where X I might guess anywhere from $.5 cpm to maybe even $10 if it's super unique and high quality niche. banners are cheap for a reason. Though someone like Axios where they do a more 'sponsored' big higher quality ad probably gets more. I think some jobs or industry email lists able to get sponsors to pay big. Video gets more. It's all about niche & quality. I'd rather spend more on a higher quality ad than touch any open market banner crap.