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I manage near 1M$ in Google Ads per year and can tell you CPC is going up while impressions are stable.
by human 5y ago
I manage near 1M$ in Google Ads per year and can tell you CPC is going up while impressions are stable.
- trevyn 5y agoIs your ROI decreasing? (i.e. CPC could be increasing, but conversions / order value could be increasing as well)