> advertisers keep spending the same amount (or more) even though they have less info because of less tracking of Apple users to correlate with dollars spent P

> advertisers keep spending the same amount (or more) even though they have less info because of less tracking of Apple users to correlate with dollars spent Plot twist: You are the consumer, and ads are the product. Most of the data they got on you is garbage, and the algorithms they run on it have an unfalsifiable claim of usefulness.