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My view is that this is an issue finance has already solved. Just regulate ad exchanges for fair practice, require disclosure or transparency to identify antico

My view is that this is an issue finance has already solved. Just regulate ad exchanges for fair practice, require disclosure or transparency to identify anticompetitive behavior, and then license the fuck out of everyone who participates in the market. Seems like the industry has grown enough and clearly is suffering due to lack of sufficient management of externalities and monopoly powers. The harder part is executing on the above strategy. You will need new institutions or see an expansion or extension of existing institutions. Imagining the FCC trying to do this seems both a likely approach and an incredibly ineffective one. I would add too that improved regulation of consumer and private data would help significantly. This is probably more likely than the above. This lawsuit seems like the perfect timing and impetus to get serious about regulation in the digital ecosystem. Just hope we don't fuck it up.

thr0wawayf00 5y ago
> The harder part is executing on the above strategy. You will need new institutions or see an expansion or extension of existing institutions. Imagining the FCC trying to do this seems both a likely approach and an incredibly ineffective one. I completely agree and that's what scares me more and more about big tech. We let these huge companies grow for years without really considering the scalability of managing them and now we find ourselves desperately needing to regulate them but not really knowing how. It reminds me of the content moderation problem with Facebook, the cost of hiring enough humans to adequately deal with content moderation there would quite possibly bankrupt the company, and they know that. How do you find a sustainable oversight/regulatory strategy when the companies themselves were founded largely on their desire to not figure out those kinds of problems in the first place?

thr0wawayf00 5y ago

> The harder part is executing on the above strategy. You will need new institutions or see an expansion or extension of existing institutions. Imagining the FCC trying to do this seems both a likely approach and an incredibly ineffective one. I completely agree and that's what scares me more and more about big tech. We let these huge companies grow for years without really considering the scalability of managing them and now we find ourselves desperately needing to regulate them but not really knowing how. It reminds me of the content moderation problem with Facebook, the cost of hiring enough humans to adequately deal with content moderation there would quite possibly bankrupt the company, and they know that. How do you find a sustainable oversight/regulatory strategy when the companies themselves were founded largely on their desire to not figure out those kinds of problems in the first place?