If you are making a product, it needs to be very high quality, high value and with a strong brand. Branding is everything and very difficult to get right. As

If you are making a product, it needs to be very high quality, high value and with a strong brand. Branding is everything and very difficult to get right. As for services, you need to deliver something that they don't have, want very much and again you need to differentiate yourself. Without the right introductions the many gatekeepers will blow you off. If you are seriously interested in catering to that market, then you need to do lots of research into the most exclusive brands and possibly get a foot in the door by selling prestige cars, fashion, jets, real-estate, etc. Yes, SELLING is the one and only way to understand that market. Oh ... and you need to cultivate the aura of not needing them. The minute you come across as keen you have lost the pitch.