Various comments here talking about the conversion rate of FB/Goog. But for me personally Spotify is the one way ahead - I get ads for gigs I want to go to, and

Various comments here talking about the conversion rate of FB/Goog. But for me personally Spotify is the one way ahead - I get ads for gigs I want to go to, and buy tickets a double-digit percentage of every time they come up. A dreamy business model.