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Measured by how much I've bought by clicking on Google ads vs by clicking on Facebook ads, Facebook ads are better by a couple of orders of magnitude at least I
by eitland 5y ago
Measured by how much I've bought by clicking on Google ads vs by clicking on Facebook ads, Facebook ads are better by a couple of orders of magnitude at least I think (I'm actually not sure if I ever bought something based on a Google ad).
Add to this how little time I use on Facebook vs Google properties and how I used to love Google and despise Facebook it becomes even worse.
Maybe Google just failed spectacularly for a decade and everyone else had fantastic experience but I doubt it.
- short12 5y agoAbsolutely agreed. Facebook ads are mildly targeted (and terribly inaccurate) and then incredibly repetitive. But they are leagues ahead of Google ads which are just complete shit It's amazing their incredibly terrible advertising actually funds a huge breadth of services. Marketing departments really are that dumb I guess
- otabdeveloper4 5y agoGoogle is a monopoly, they don't have to be good.
- ribosometronome 5y agoI've found ads on a platform like Facebook, Instagram, Snapchat, Youtube, etc considerably more blatant/similar to traditional ads compared to an ad when searching using Google. It's easy to miss the "Ad" text next to a top result on Google and click a relevant ads without realizing it. Meanwhile, buying artisanal chocolate at 2 am on Facebook feels very much like, "Ok, you got me this time Facebook ads!"