I find it very interesting the number of people in these comments making the simple claim that companies are often (at least often enough to be relevant) primar

I find it very interesting the number of people in these comments making the simple claim that companies are often (at least often enough to be relevant) primarily motivated by things other than profit. That's not even what neoliberals argue. The more compelling, but still not that compelling, argument is that certain types of profit maximization (usually long-term, "pro-innovation" profit maximization) inherently result in outcomes (maybe net outcomes) that align with pro-social (i.e. good for society) motivations.