>Honestly, I don’t get why people do it. For the likes? For the shares? I suspect the author already knows the answer but dances around it because any low-effo

>Honestly, I don’t get why people do it. For the likes? For the shares? I suspect the author already knows the answer but dances around it because any low-effort search engine query[1] would point to several articles explaining why: - text that's directly on Twitter often has higher engagement than making people click external links[2] - most people don't want to set up a blog -- especially if it's counterproductive to the 1st bullet point above Yes, if they write on a true blog website, the improved readability will score points with some folks such as the author of this essay. Since variations of his argument have been repeated with no noticeable decline in Twitter threads, I think it shows that "blog readers" are a non-priority to influential Twitter users. tldr: author lists the "true" reasons blogs are superior but completely misses the motivations for Twitter users to avoid blogs [1] https://www.google.com/search?q=why+do+people+post+twitter+threads+instead+of+blogs https://www.google.com/search?q=why+do+people+post+twitter+t... [2] https://buffer.com/resources/twitter-thread-experiment#the-plan https://buffer.com/resources/twitter-thread-experiment#the-p...