Most people buying a 3/Y are probably the people that only considered at most $35k car pre-Tesla, but now that they're trendier and electric (saving on gas brin

Most people buying a 3/Y are probably the people that only considered at most $35k car pre-Tesla, but now that they're trendier and electric (saving on gas bringing the price down at least $5k over the lifetime of the car), will buy the Tesla to be part of the club and the ride will be better than the cars they considered before. It also helps that people like simplistic design now more than ever, so antiquated interiors with loads of buttons to learn and keep in mind don't add to the appeal for all the millennials shopping for a luxury car.