What you are saying is in some sense true, but only to a tiny degree. So tiny I'd say it's not relevant. The way to research competitors isn't to listen to the

What you are saying is in some sense true, but only to a tiny degree. So tiny I'd say it's not relevant. The way to research competitors isn't to listen to the players involved. It's to deeply understand (via research, talking to real users, or becoming a user yourself) the players and their offerings and the components required to deliver those offerings. The players all have a nice coherent narrative about themselves and the competition. It's never the full story and in most cases wildly off.