I think relying on traditional public education is the reason for this impedence mismatch. My city offers free tap water at a spot accessible to everyone (i.e.

I think relying on traditional public education is the reason for this impedence mismatch. My city offers free tap water at a spot accessible to everyone (i.e. picnic water fountain at a park). But I still purchase bottled water. Regardless, kids of today can use the internet to find the info they are looking for.