Agree with this. To add, I think they initially tried to rebrand as a privacy/security-first company but that, IMO, failed because they didn’t commit to being a

Agree with this. To add, I think they initially tried to rebrand as a privacy/security-first company but that, IMO, failed because they didn’t commit to being a radically transparent company. Now they are trying to rebrand as something bigger. I still think they should just take a leap of faith and become radically transparent.