3 ms·

They don't seem to mind as they plaster the Facebook brand all over Instagram. > © 2021 Instagram from Facebook

• londons_explore 5y ago
  Plastering the Facebook brand all over everything I suspect was done to defend against various data protection agencies worldwide trying to claim that Whatsapp, facebook, and instagram are seperate apps and should not share any user data. That sharing of user data is very important for both facebook and instagram - ever notice how talking to someone new on Whatsapp makes them be a suggested friend on facebook or instagram? Without that newly added friend, user retention will fall as people don't bother to hunt out people they know to follow.
  • bombcar 5y ago
    And the cross-branding is probably from before the Facebook brand began to become toxic.
    • Wowfunhappy 5y ago
      That would make logical sense, but it’s not really what happened. Facebook really began making their brand more prominent in Instagram and WhatsApp only within the past couple years. Perhaps brand perception wasn’t quite as bad then as it has become within the past couple weeks, but it certainly wasn’t great.