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> The majority of people who want a smaller phone do so because phones aren't so important to them. I flat out disagree with this sentiment. People who don't c
by least 5y ago
> The majority of people who want a smaller phone do so because phones aren't so important to them.
I flat out disagree with this sentiment. People who don't care about their phone that much will buy whatever fits their personal needs (usually what is least expensive), while a person who specifically in today's market opts to purchase a smaller phone is doing so with intention.
Sure, a cheaper iPhone would probably sell just by the virtue of being a cheaper iPhone and perhaps a future iteration of the SE will be based on the mini chassis to facilitate that price sensitive market. But the people getting iPhone minis are almost all doing so with intention. That intention being they want a physically smaller device for whatever reason.
I think Apple would sell more iPhone minis if the branding were different. If the iPhone mini was simply called the 'iPhone' and then the current 'iPhone' became 'iPhone plus' and then the max remains the 'iPhone max' more people would probably purchasing it as the default phone.
- simondotau 5y ago> I flat out disagree with this sentiment. Sure, everyone is entitled to an opinion. But really we're all just guessing. My guess is that the iPhone 12/13 Mini has potential appeal to two markets: • Someone who wants a flagship device, who places positive value in smaller size, and is not price sensitive; • Someone who wants a premium device, who places negative value in larger size, and is moderately price sensitive. With the anemic sales of the last two generations of mini iPhone, Apple has shown that this first market is smaller than hoped. The question is: is it nonetheless big enough to warrant Apple making an iPhone 14 mini? If it is, great. If not, your preference is moot because the device won't exist. My argument is that this second market is likely much larger and represents an opportunity which Apple hasn't quite honed in on—yet. If it's necessary in order for an iPhone 14 mini to exist, a device with wider appeal is preferable to no device.
- lotsofpulp 5y ago> With the anemic sales of the last two generations of mini iPhone The 13 mini just came out less than a month ago. How do you have data for its sales? The 12 mini was announced 5 months after the 2020 SE, which itself was announced 4 years after the previous smaller phone, the 2016 SE. I suspect many people, like myself, who waited years for a new smaller phone jumped on the 2020 SE when we would have purchased a 12 mini instead.