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> Target Plus Marketplace is one of the top-tier eCommerce marketplaces, along with Amazon Marketplace and Walmart Marketplace, that cater to third party retail
by didibus 5y ago
> Target Plus Marketplace is one of the top-tier eCommerce marketplaces, along with Amazon Marketplace and Walmart Marketplace, that cater to third party retailers. Target, one of the biggest retail chains in the United States, entered the eCommerce marketing realm in February 2019 and expanded its product assortment by allowing third party retailers to sell on Target.com
- tablespoon 5y agoYou did not provide your source, but I found it: https://thriveagency.com/target-plus-marketplace/ https://thriveagency.com/target-plus-marketplace/. Your quotation seems a bit selective, the next sentence is: > Unlike Amazon and Walmart Marketplace, however, Target Marketplace is an invitation-only platform. That seems like a salient difference.
- didibus 5y agoWell you can just go to https://plus.target.com/ https://plus.target.com/ that's their landing page. What difference does it make? They could still mine their data and favor their own white label products? And it's not like Amazon and Walmart and NewEgg (ya they're a marketplace too now) don't have a vetting process when someone asks to become a seller. My bet is Target is just starting to scale up and they're simply not ready for opening it up fully yet. Though its possible that they are also hoping to differentiate themselves with having a more curated set of 3rd party sellers. But bottom line, they've been a marketplace since 2019, so it's incorrect to say they aren't.