This is why, as a startup or small business, it's crucial to have that guy/gal on your team who is just superb at support and dealing with customers. They shou

This is why, as a startup or small business, it's crucial to have that guy/gal on your team who is just superb at support and dealing with customers. They should be the type of person who has the ability to not take insults or criticism about the company personally, they should have a very thick skin, and generally they should almost always be happy and upbeat. It's rare to find this person but even more rare for them to be one of your founders. If you're in the business of having customers who require support I suggest hiring this person before almost anyone else when you have the ability to do so. It's a game changer.