As the article concludes, FB is controlled by Zuck, who is only interested in profit. Therefore, as long as Zuck controls FB, FB is not fixable. Seems like an a

As the article concludes, FB is controlled by Zuck, who is only interested in profit. Therefore, as long as Zuck controls FB, FB is not fixable. Seems like an awful lot of ink spilled and heads scratched over what is really a very simple concept. For FB, controversy drives engagement, engagement generates profit, amoral and greedy Zuck is in control. No further analysis required.