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There's a huge push I've noticed recently on the social media to sell 'How to' guides in the tech industry. How to build side projects, how to ace the technica
by nickthemagicman 5y ago
There's a huge push I've noticed recently on the social media to sell 'How to' guides in the tech industry.
How to build side projects, how to ace the technical interview, how to get a tech job, how to learn to code, and on and on ad nauseum.
It seems in the tech gold rush people are selling shovels.
It's like this new age self help mentality but instead of preying on people who want to lose weight or have larger privates... they're preying on people who need a job/money and selling the idea that learning to code will skyrocket people to financial success.
I don't know if it's good or not, just an interesting observation/comparison I've noticed.
- mattmanser 5y agoRecently? That's been going for years. Literally since I started reading hacker news in 2005 there's been how to info products aimed at tech workers. And people were calling it a gold rush then and talked about selling the shovels that long too.
- bdcravens 5y agoThe marketing from bootcamps is scarcely better, even though that industry is more or less dying off.
- HeyLaughingBoy 5y ago> I don't know if it's good or not Then "preying" might not be such a good way to phrase it. In any case, it's really not recent. Info products have been suggested for years as a faster way to have a product you can sell than developing software. And there is a genuine need: there are many people who want to learn about technology but don't know where to start. "How-To" guides are a good hand-on introduction to many topics. I've considered writing a few based on the demand I've seen, but my heart really isn't into teaching.