They probably feel like you when preparing these too. The reason it excels is that a few of the individual tweets go viral and it drives the complete thread. T

They probably feel like you when preparing these too. The reason it excels is that a few of the individual tweets go viral and it drives the complete thread. Twitter could provide a long-form writing platform where you write the whole thing and then some tweets you want to package with it. I suspect they feel that this is a form of experimentation where any of the sets of sentences could go viral, but the author may be unlikely to select the correct ones most of the time.