Understood. Unless there is a law, a fine, and an enforcing agency in place none of this local, organic, low-carbon stuff will come back to them in any meaning

Understood. Unless there is a law, a fine, and an enforcing agency in place none of this local, organic, low-carbon stuff will come back to them in any meaningful way. They are safe to lie. And you provide them with a business reason to do so. Your consumer decision impact might be the reverse of what you're hoping, is what I'm saying. Did you do your research?