You're not explaining why people should do this through Offshoots, rather than directly through One Tree Planted. IOW, what's the value proposition that you pr

You're not explaining why people should do this through Offshoots, rather than directly through One Tree Planted. IOW, what's the value proposition that you provide. (I think that you might have explained that in your initial post here. But I want you to make it explicit again here and on the site so that it's clear to you as well as everybody else.) Also, you know you're a good person. Your family and friends know you're a good person. The people coming to your site don't. I see that you added an About Us page. But it's not enough. Full name and pictures could be a big help here. Some kind of vouching communication from One Tree Planted would also be a big help.