4 ms·

This appears to be the case. It's quite intriguing in some sense as the implication is that good marketing does not solely have the effect of making you buy stu

This appears to be the case. It's quite intriguing in some sense as the implication is that good marketing does not solely have the effect of making you buy stuff that you don't need, but additionally implants in you the expectation that something will perform well, which in turn may makes it more likely to become true. I remember reading about this in Dan Ariely's book "Predictably Irrational". Here's summary of the relevant chapter on Wikipedia [1]: "While the effect of placebo has been knowingly and unknowingly practiced for millennia, the interesting observation Ariely and his collaborators made was that prices of the prescribed medicine can be used as a placebo as well" The underlying paper [2] spells this out as well: "We demonstrate that marketing actions such as pricing can alter the actual efficacy of products to which they are applied. [...]" [1] https://en.wikipedia.org/wiki/Predictably_Irrational#The_Power_of_Placebo https://en.wikipedia.org/wiki/Predictably_Irrational#The_Pow... [2] https://papers.ssrn.com/sol3/papers.cfm?abstract_id=707541 https://papers.ssrn.com/sol3/papers.cfm?abstract_id=707541

ren_engineer 5y ago
Dan Ariely has been almost completely discredited and that entire field of research in general has had almost no studies replicate. https://www.buzzfeednews.com/article/stephaniemlee/dan-ariely-honesty-study-retraction https://www.buzzfeednews.com/article/stephaniemlee/dan-ariel...
- soramimo 5y ago
  I'm not sure if the link you provided supports the conclusion that Dan Ariely is "almost completely discredited". That seems overly harsh. Quoting from the tag line, "Renowned psychologist Dan Ariely literally wrote the book on dishonesty. Now some are questioning whether the scientist himself is being dishonest." For what it's worth, the placebo study relevant to this discussion does not seem to be on the list of disputed studies from what I can tell [1]. That said, I'd be curious to know if that one also failed to replicate, please share if you have knowledge of this. [1] https://en.wikipedia.org/wiki/Dan_Ariely#Accusations_of_data_fraud_and_academic_misconduct https://en.wikipedia.org/wiki/Dan_Ariely#Accusations_of_data...
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ren_engineer 5y ago

Dan Ariely has been almost completely discredited and that entire field of research in general has had almost no studies replicate. https://www.buzzfeednews.com/article/stephaniemlee/dan-ariely-honesty-study-retraction https://www.buzzfeednews.com/article/stephaniemlee/dan-ariel...

soramimo 5y ago
I'm not sure if the link you provided supports the conclusion that Dan Ariely is "almost completely discredited". That seems overly harsh. Quoting from the tag line, "Renowned psychologist Dan Ariely literally wrote the book on dishonesty. Now some are questioning whether the scientist himself is being dishonest." For what it's worth, the placebo study relevant to this discussion does not seem to be on the list of disputed studies from what I can tell [1]. That said, I'd be curious to know if that one also failed to replicate, please share if you have knowledge of this. [1] https://en.wikipedia.org/wiki/Dan_Ariely#Accusations_of_data_fraud_and_academic_misconduct https://en.wikipedia.org/wiki/Dan_Ariely#Accusations_of_data...

deleted 5y ago

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