A few reasons: 1) Trust. Jobs trusts this author. Many have wanted to write this book, this is the man Jobs trusted to do it. 2) Jobs isn't going to live fo

A few reasons: 1) Trust. Jobs trusts this author. Many have wanted to write this book, this is the man Jobs trusted to do it. 2) Jobs isn't going to live forever. In some sense I think he rightfully understands that this book will partially define his legacy and he wants the record to understand that it isn't filtered through his lens. In 100 years he may well be the only technologist of our era people readily remember. He's our modern Edison. I'm glad he's taken this book seriously.