In essence, the algorithms created to give each user the feed they want has, in fact, given every user the feed the masses want. That is to say, some people wa

In essence, the algorithms created to give each user the feed they want has, in fact, given every user the feed the masses want. That is to say, some people want real, individual, original and ultimately personal content. But the overwhelming activity and reactions to content has driven that out, and left us only with "mass appeal" - the things that get reactions and shares.