"“It's healthy that people are aware of the issues and open to a range of straightforward ways to improve them,” says Munafo. And given that these ideas are bei

"“It's healthy that people are aware of the issues and open to a range of straightforward ways to improve them,” says Munafo. And given that these ideas are being widely discussed, even in mainstream media, tackling the initiative now may be crucial. “If we don't act on this, then the moment will pass, and people will get tired of being told that they need to do something.”"