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In this sense, yes, I agree with you. But a "100 foot marketing document" offers a certain negative connotation that reads like "no content, just fluff"; the co
by simonebrunozzi 5y ago
In this sense, yes, I agree with you. But a "100 foot marketing document" offers a certain negative connotation that reads like "no content, just fluff"; the content is there, and yes, it is biased, and yes, no competitors are mentioned.
I also agree with you on the fact that a "smarter" kind of content marketing would go beyond these limitations; it would mention competitors, or alternatives; and it wouldn't highlight its company's own services too much.
If someone from Sysdig is reading, these are suggestions for you, guys.