3 ms·
I think performance advertising is a great idea if you don't rank very high in search results for your category. "Rental stays in XYZ city" will bring up an ai
by missedthecue 5y ago
I think performance advertising is a great idea if you don't rank very high in search results for your category.
"Rental stays in XYZ city" will bring up an airbnb result all day, probably in the top five results. Therefore, paying $3 a click to be placed above your own search result is probably silly.
I happen to have a small side project and advertise it with a very low budget on facebook, google, and bing. It works. I don't rank very high because my SEO skills are poor, but google ads absolutely drive real and interested people to my site.
- dhimes 5y agoDo people coming from Google make a purchase? I've found that Google is for research— people are usually looking for free information.
- missedthecue 5y agoMy side project isn't for sale or behind a paywall, so I'm not sure if they have their wallets out. But I know for certain that they're real and seem to be interested in my offering enough to click around and sometimes drop a message.