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Aldi absolutely doesn't do this IMO - they have own-brands that they have developed with 'knock off' branding, however almost all of their products are own-bran
by Closi 5y ago
Aldi absolutely doesn't do this IMO - they have own-brands that they have developed with 'knock off' branding, however almost all of their products are own-brand from the start, rather than working with the 'brand' first to work out it's sales and supplier and then cutting them out.
Aldi's questionable ethics are on the branding-similarity side, rather than the Amazon approach of using marketplace data to cut-out middlemen distributors. I'm not saying if their approach is right and wrong, but it's a different and distinct issue.
- dazc 5y agoYes, it is a slightly different issue, I accept, although the brands copied by supermarkets often have the advantage of also being the manufacture.
- OldHand2018 5y agoAldi also relies on the "white-label" supplier approaching them to develop a product. https://corporate.aldi.us/en/suppliers/become-a-supplier/ https://corporate.aldi.us/en/suppliers/become-a-supplier/ Working with want-to-be suppliers is a full-time job for a large division of their company (my brother does it).