This is not accurate. They attempt to maximize their profits and private label brands is a major effort to do that across retail. “With its billion-dollar priv

This is not accurate. They attempt to maximize their profits and private label brands is a major effort to do that across retail. “With its billion-dollar private labels, Target has become a master at spotting trends, copying them, and capitalizing on them” “Target, for its part, seemed to see the C9 contract’s expiration as a chance to do what it increasingly does best: develop and launch a stylish brand internally—and keep all the revenue for itself.” https://www.fastcompany.com/90661935/retail-thrives-on-copying-trends-heres-how-target-won-the-imitation-game https://www.fastcompany.com/90661935/retail-thrives-on-copyi...