My feeling is that "meat appreciators" aren't choosing them. They're being eaten by people who just default to a meat a their protein of choice - and we'd be be

My feeling is that "meat appreciators" aren't choosing them. They're being eaten by people who just default to a meat a their protein of choice - and we'd be better off pushing something that's non-meat and tastes better. I mean just consider the 'vegeburgers' these places previously sold. There was clearly no attempt/inclination previously - and I feel the meat substitutes now offered come with as much care.