> Western social apps also rely much more heavily on advertising revenue. I’m surprised this is only mentioned in passing, as it most certainly relates to the

> Western social apps also rely much more heavily on advertising revenue. I’m surprised this is only mentioned in passing, as it most certainly relates to the problem of “over-attributing how people behave on a social app to their innate nature”. To paraphrase, perhaps the single most important influence on users’ behavior in social media is platforms’ existential requirement to generate ad revenue from it? The author mostly misses this factor in favor of overthinking what technically is its consequences. Seems blindingly obvious that such a business model would shape everything from high-level design to implementation to strategy—all that causes social media dynamics to be what they are.