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Already tried and failed many years ago https://en.wikipedia.org/wiki/Better_Place_(company) https://en.wikipedia.org/wiki/Better_Place_(company)

• reacharavindh 5y ago
  It doesn’t seem like the same as what I mentioned in the post. Also, if any company came to me and said they offered subscription based charging/battery switching in 2011, I’d have laughed them off as well. If I remember correctly the only plug-in cars to be found on the road were Prius and Chevy Volt. Both having the ability to fill up the tank for the road trip. The market is ripe now with almost all major manufacturers adding electro cars to their line-up. I see this as an opportunity for these car manufacturers to easily compete with the ICE cars and capture the market because an EV with just 100 mile range can easily compete in price against the mass market ICE cars. I saw a Hyundai Ioniq 5 on a promo the other day, and boy does it cost > 50k EUR while essentially falling in VW Golf’s category.
• muzani 5y ago
  I really liked the business model; it's a shame they failed. I think the reason they failed was that they expanded too aggressively. 5 countries for what's basically an infrastructure project. By comparison, look at companies like Tesla and Amazon, they're huge, with a huge budget, but still avoid "locking out" the competition in other markets.