Played on the 2600 at a neghbours house as a kid, and grew up around Amiga hackers. For many years I have wanted to find a way to pitch one of the luxury conglo

Played on the 2600 at a neghbours house as a kid, and grew up around Amiga hackers. For many years I have wanted to find a way to pitch one of the luxury conglomerates like Kering, LVMH, or Richmont, on acquiring all the Atari brand assets and relaunching it as a heritage technology brand (it's the Barbour of tech) that does acquisitions of niche craft tech companies using a business model akin to the way Hermés supports its artisans, and then create products to compete with Apple. Lux tech has always been too vulgar and they could never get it right because they didn't understand it. But by acquiring the right niche technologists under a cool umbrella, in 10 years I could make it bigger than Yamaha.