Unless there is a guarantee there is 1,000 new people per day then it certainly does apply. I think the usual pattern for pacing is to cover multiple bases from

Unless there is a guarantee there is 1,000 new people per day then it certainly does apply. I think the usual pattern for pacing is to cover multiple bases from repeat visits to trying to cast a wider net to catch people at the right time(s) both personally and in perhaps wider campaign with other sites/mediums.